Wednesday, November 05, 2003

Life is a branding problem

Life is a branding problem. You think your way through it. Implement your plan. And the rest follows.

My name is Rob Frankel. I'm here to turn your users into evangelists.

I'm also here to expose all the hacks, fakes and self-appointed gurus for the frauds that they are. I can do that here, because that's what blogs are for. I welcome your input. You're welcome back here any time.

If you can handle it.


Blogger Jacob said...

It is a branding problem or a branding challenge? I prefer to describe life as a journey of self-definition/branding and then trying your darndest to make sure you're staying true to yourself (i.e. to your brand)? Am I doing things "the Jacob way?" I hope so...

12:50 AM  
Anonymous Anonymous said...

That has to be the most diverse way of looking at life I think I have ever come accross.....

5:55 PM  

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